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About this paper
Cielo Gonzalez Moyano, Finn Klessascheck, Saimir Bala, Stephan A. Fahrenkrog-Petersen, Jan Mendling
A conceptual framework integrates nudging principles from behavioral economics into the Business Process Management lifecycle to foster human-centric and environmentally sustainable business processes. It outlines specific nudge applications across six process phases and discusses associated challenges, providing a behavioral strategy for Green BPM.
Key insights
- Nudging provides a powerful human-centric mechanism to extend BPM beyond purely technical optimization, addressing behavioral aspects critical for effective process improvement and adoption.
- Integrating insights from behavioral economics offers a new avenue for Green BPM to achieve sustainability objectives by subtly influencing human choices and actions within processes.
- The framework highlights opportunities for process mining to both inform the design of behavioral interventions and evaluate the effectiveness of implemented nudges through process data.
Summary by alphaXiv.
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