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About this paper

Lorenzo Jaime Yu Flores, Junyi Shen, Goodman Gu

RAMP turns natural-language marketing requests into customer audiences by separating planning from execution and checking results against criteria. It uses semantic memory to inform plans and episodic memory to suggest revisions. On 88 filter-based queries, GPT-4.1 actor-only exact-match accuracy was 0.583 ± 0.004, versus 0.870 ± 0.021 with planning and semantic memory. Evidence is limited to GPT-4.1 and objective, filter-based queries.

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